SimplyChain is a decentralized blockchain platform designed by SFY Labs to simplify the use of blockchain technology for Italian businesses. It leverages account abstraction and a token-free registration system, allowing companies to interact with blockchain infrastructure without technical barriers.
Built on the NeuroWeb blockchain, secured by Polkadot, SimplyChain provides high security, interoperability, and a scalable decentralized knowledge infrastructure. The platform is tailored for the Made in Italy sector and enables businesses to:
SimplyChain was developed following extensive market research conducted with Italian companies. This research revealed strong interest in blockchain-based certification solutions, alongside significant barriers to adoption due to complexity and technical requirements.
Many Italian SMEs produce goods of exceptional quality with certified supply chains that represent real added value. However, blockchain adoption remains extremely limited. Most companies still rely on traditional paper or basic digital records.
The primary reason is clear: until now, blockchain solutions have required direct technical expertise, which is rarely available in traditional production environments.
As a result:
A concrete example is Olio Ponti, which uses IBM-based blockchain certification — an interesting but economically viable solution only for large corporations with substantial revenues.
SimplyChain takes a fundamentally different approach.
Our goal is to offer a democratic, low-cost, and extremely easy-to-use platform, designed specifically for companies with low transaction volumes — businesses that currently do not even consider blockchain due to cost and complexity.
We have already initiated MVP agreements with local wine producers, each producing approximately 20,000 bottles per year. While these are small batches, blockchain certification represents a significant competitive advantage for these companies — far more impactful than in large-scale enterprise use cases.
Existing blockchain certification solutions often provide only a QR code linking to raw on-chain data or a blockchain explorer — information that is effectively unusable for end consumers.
SimplyChain instead offers a consumer-friendly and brand-enhancing experience:
This approach transforms technical blockchain data into an accessible narrative that strengthens brand identity while remaining cost-effective and sustainable.
SFY Labs brings more than 15 years of experience in digital development, including strong expertise in 3D graphics, virtual environments, and Web2 applications.
This background led us to an important conclusion:
The real challenge of blockchain adoption is not technology — it is process management, training, and usability.
Many Italian SMEs lack even a fully structured paper-based supply-chain documentation system. Expecting them to manage complex blockchain tools is unrealistic.
For this reason, SimplyChain is designed with an extremely intuitive interface, functioning almost like a small corporate social network. Certification and data management can be handled by existing staff (e.g. quality control or communication teams) without the need for specialized blockchain roles or new hires.
Regulatory compliance is a critical factor. Each country has its own legal framework, and Italian regulations are particularly strict.
For this reason, we will start with the Italian market, where we already operate and understand the regulatory landscape, before scaling internationally.
SimplyChain will operate on a credit-based model using traditional payment methods:
Additional features will include:
SFY – StickyFactory is a company founded over 15 years ago in the Web2 space.
Originally established as a sticker printing business, the company evolved into a full digital studio offering:
In 2019, SFY expanded into Web3 by onboarding blockchain developers and a Unity game development specialist.
SFY Labs has delivered multiple successful projects within the Polkadot ecosystem, including:
We are a structured and proven team with a strong delivery track record.
Total Treasury Request: 30,000 DOT
Platform Development
SME Adoption & Onboarding
Launch & Scaling
At SFY Labs, we believe simplicity is the key to real mass adoption.
SimplyChain is built for the Italian market first — and designed to scale globally.
SFY Labs
Website: https://www.sticky
SimplyChain is a decentralized blockchain platform designed by SFY Labs to simplify the use of blockchain technology for Italian businesses. It leverages account abstraction and a token-free registration system, allowing companies to interact with blockchain infrastructure without technical barriers.
Built on the NeuroWeb blockchain, secured by Polkadot, SimplyChain provides high security, interoperability, and a scalable decentralized knowledge infrastructure. The platform is tailored for the Made in Italy sector and enables businesses to:
SimplyChain was developed following extensive market research conducted with Italian companies. This research revealed strong interest in blockchain-based certification solutions, alongside significant barriers to adoption due to complexity and technical requirements.
Many Italian SMEs produce goods of exceptional quality with certified supply chains that represent real added value. However, blockchain adoption remains extremely limited. Most companies still rely on traditional paper or basic digital records.
The primary reason is clear: until now, blockchain solutions have required direct technical expertise, which is rarely available in traditional production environments.
As a result:
A concrete example is Olio Ponti, which uses IBM-based blockchain certification — an interesting but economically viable solution only for large corporations with substantial revenues.
SimplyChain takes a fundamentally different approach.
Our goal is to offer a democratic, low-cost, and extremely easy-to-use platform, designed specifically for companies with low transaction volumes — businesses that currently do not even consider blockchain due to cost and complexity.
We have already initiated MVP agreements with local wine producers, each producing approximately 20,000 bottles per year. While these are small batches, blockchain certification represents a significant competitive advantage for these companies — far more impactful than in large-scale enterprise use cases.
Existing blockchain certification solutions often provide only a QR code linking to raw on-chain data or a blockchain explorer — information that is effectively unusable for end consumers.
SimplyChain instead offers a consumer-friendly and brand-enhancing experience:
This approach transforms technical blockchain data into an accessible narrative that strengthens brand identity while remaining cost-effective and sustainable.
SFY Labs brings more than 15 years of experience in digital development, including strong expertise in 3D graphics, virtual environments, and Web2 applications.
This background led us to an important conclusion:
The real challenge of blockchain adoption is not technology — it is process management, training, and usability.
Many Italian SMEs lack even a fully structured paper-based supply-chain documentation system. Expecting them to manage complex blockchain tools is unrealistic.
For this reason, SimplyChain is designed with an extremely intuitive interface, functioning almost like a small corporate social network. Certification and data management can be handled by existing staff (e.g. quality control or communication teams) without the need for specialized blockchain roles or new hires.
Regulatory compliance is a critical factor. Each country has its own legal framework, and Italian regulations are particularly strict.
For this reason, we will start with the Italian market, where we already operate and understand the regulatory landscape, before scaling internationally.
SimplyChain will operate on a credit-based model using traditional payment methods:
Additional features will include:
SFY – StickyFactory is a company founded over 15 years ago in the Web2 space.
Originally established as a sticker printing business, the company evolved into a full digital studio offering:
In 2019, SFY expanded into Web3 by onboarding blockchain developers and a Unity game development specialist.
SFY Labs has delivered multiple successful projects within the Polkadot ecosystem, including:
We are a structured and proven team with a strong delivery track record.
Total Treasury Request: 30,000 DOT
Platform Development
SME Adoption & Onboarding
Launch & Scaling
At SFY Labs, we believe simplicity is the key to real mass adoption.
SimplyChain is built for the Italian market first — and designed to scale globally.
SFY Labs
Website: https://www.sticky
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